Debunking the Charity Myth

think before donate:  FALSE


During this time of year, people are in a giving frame of mind and are very generous with charities and non-profit organizations.

But also around this time of year, people tend to share an email social media post that has very inaccurate information. The email says "think before you donate," and we agree! But, we also want you to "think before you repost"!

Because there are so many rumors out there, we thought we’d address them.

Think before you Donate:  FALSE

When you donate and shop, you fund our vision of empowering 100,000 Central Texans to transform their lives through work. How will we accomplish this impressive feat? With education through our free charter high school, The Goodwill Excel Center – the only school in Texas where adults ages 17-50 can earn their high school diploma. With the Goodwill Career and Technical Academy – a school offering vocational and career certifications in high-demand fields with direct job placement. And through essential job training, specifically tailored for local businesses, helping both employer and employee thrive. These initiatives not only provide access to jobs for all members of our community, but access to life-changing careers, inspiring a generational impact that lifts families out of poverty.

These initiatives take funding, and that’s where your continued donor and shopper loyalty to Goodwill Central Texas makes such a difference for us, and all those Central Texans that we are putting on a new path to employment. YOU are changing lives. YOU help create jobs!

Our retail stores were created to generate the means to finance our vision. To that end, 88 cents of every dollar generated goes towards that vision.

And here are some actual numbers about our impact on Central Texas:

  • $247.8M:  Total economic impact in 2014 through wages earned and state tax revenue.
  • 13,869: Number of people who received job-related services in 2014.
  • 3,600: Number of job placements in 2014, an increase of 15% from the previous year.
  • 28.6M: Pounds diverted from the landfill in 2014.
  • 1,299: Number of employers with whom we placed Central Texans seeking work in 2014.

And Goodwill Central Texas is LOCAL - we are YOUR Goodwill! We currently span from Georgetown to San Marcos, Bastrop to Fredericksburg. That’s a lot of territory!

Goodwill Central Texas is a 501(c)(3) nonprofit – we have a local president & CEO – Jerry Davis, and a local board of directors. The Board of Directors determines the salary of our CEO, and it is commensurate with his experience and our overall financial health. We are not owned by any individual or company. In essence, we belong to YOU. We are proud to be your Goodwill, and we encourage you to give back this season.

We consistently pay more than the minimum wage and provide benefits – paid time off, retirement, and life insurance – to all employees, both full-time and part-time.

So if you are giving to a nonprofit or a charity this holiday season, we encourage you to do some research. Reach out and contact the organization. Ask for a visit or a tour (we have The Real Goodwill Tour, which takes you behind the scenes for a look at our operations: Talk to volunteers and ambassadors for the company. We promise, you'll be glad you did!

For more information, visit:

Have a wonderful Holiday Season!




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